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Coofi

Coofi is an AI COO for freelancers, small webshops and agencies in the Netherlands.

The COO of your business

You do your work. Coofi does the rest.

Coofi is an AI COO for freelancers, small webshops and agencies in the Netherlands. Coofi works in the tools you already use, such as Moneybird, e-Boekhouden, Shopify and your mailbox, and prepares client mail, quotes, reminders, posts and your website. Everything that goes out waits for your approval.

From €29 a month excl. VATYou pay nothing for the first 14 daysYour data stays in Frankfurt

Good morning, Lisa. The quote for Hof van Holland is ready in Moneybird and your VAT for the third quarter is ready for your accountant.

Moneybird · 7 min agoGmail · email from Sanne, 14 Oct
Reply to Marieke · draft

Hi Marieke, thanks for getting in touch. I can come by for an intro meeting on Tuesday 3 November at 10:00 or on Thursday at 14:00. What suits you?

Waits for your OKApproved · sentin your tone, from 12 earlier emails
Hours criterion 20261,012 of 1,225 hours
Working on itA post for Tuesday, from your own photos
Example · Studio Lisa Vos, designer in Utrecht

Works in the tools you already have

MMoneybirdee‑BoekhoudenGGmail and Google CalendarOOutlookSShopifyWWooCommerceKKlaviyoIInstagraminLinkedInTTikTokGGoogle Business ProfileDGoogle DriveExact Online · coming soonbol.com · coming soonMollie · coming soon
What does Coofi do every day?

One list every morning. The rest keeps moving.

At 07:30 every morning you get one message with what is waiting for you; you set the time yourself. Internal work simply carries on. Whatever goes out or touches money is prepared and waits for you.

Tuesday 3 NovemberCoofi is working · 2 jobs

Good morning, Lisa. Three things are waiting for you, about 6 minutes in all. Today’s post and your hours simply carry on.

Waiting for you

4
Reply to Marieke KokNew lead · Bakkerij de Korst · 2 times suggestedGoes out
Reminder to Jansen AdvocatenInvoice 2026-041 · 14 days late · €1,650Money
Post for today 09:00Instagram and LinkedIn · from your own photosScheduled
Quote Hof van HollandMoneybird · €4,250 · just finishedNew
Hours criterion 20261,012 of 1,225 hours
VAT Q3Friday€3,882Ready except for three receipts
Reminder sent · it is in MoneybirdUndo
Blue: waiting for youGreen: done or scheduledPurple: Coofi is working on it
Example · Studio Lisa Vos is a test business of Coofi, not a client
Fig. 1 · A Tuesday

The work around your work eats up your day.

Email, quotes, reminders, your hours, the VAT, a post. All small, together half a day. Coofi does the groundwork in the tools you already use, and you only look at what needs you.

Without Coofi
Reading 32 emails, answering 6
Setting up the quote for Hof van Holland in Moneybird
Finding out which invoice is late, typing a reminder
Updating hours, guessing whether you will reach the 1,225
Making a post, because it has been quiet for a week
About 4 hours of work nobody pays for
With Coofi
Coofi’s morning message: three things are waiting for you, about 6 minutes in all
Two replies and the quote read through and approved
The reminder to Jansen Advocaten goes out in your tone
Hours, VAT and Tuesday’s post simply carry on meanwhile
On to your own work
Example · times are an illustration, not a measurement
Fig. 2 · How does Coofi work?

Something comes in. Coofi knows what needs to happen.

  1. 01Marieke Kok emails about a new brand identityBakkerij de Korst · through your website
  2. 02Coofi adds her to your leads and suggests two timesfrom your calendar, in your tone
  3. 03After the meeting the quote is ready in Moneybirdwith your hourly rate and two similar projects
  4. 04Not paid after 7 days? The reminder is readyfriendly first, and only when you say so
Studio Lisa Vos · InboxGmail · 2 min ago
Marieke Kok · Bakkerij de Korst · 09:12A new brand identity for our bakeryWe are opening a second shop in March and want a logo and packaging to go with it. Do you have time next week?
Reply to MariekeInbox assistant · new lead
Goes out
Draft · not sent yet

Hi Marieke, how lovely that you are expanding. I can come by on Tuesday 3 November at 10:00 or on Thursday at 14:00. I will bring examples of earlier work for restaurants and cafés. Best, Lisa

Your calendar · 2 times free12 earlier emails · your tonePortfolio · Café Mout
Example businesses · Studio Lisa Vos, Bonenhuis and Vlietwerk IT are test businesses of Coofi, not clients
Fig. 3 · What makes Coofi different?

Not ten separate bots. One COO who knows your business.

Other AI tools give you one assistant per task. Coofi has departments that work together from one memory, knows how business works in the Netherlands and shows where everything comes from.

One COO, one memory

01

What Sales learns about a client, Money knows at the invoice and Marketing at the next post. Coofi shares out the work, checks it and keeps track of what is going on.

Coofishares out and checks
SalesEmail, leads, quotes
MoneyInvoices, VAT, hours
MarketingPosts, video, newsletter
WebsiteDesign, build, hosting
One memory: Hof van Holland would rather not be called, email only. Source: email from Sanne, 2 Oct.

Made for running a business in the Netherlands

02

Your hours criterion (urencriterium), the VAT quarter for your accountant, your books in Moneybird or e‑Boekhouden. Coofi knows the rules and the deadlines.

VAT Q3 · July to SeptemberFriday
€3,882 to payReady for your accountant except for three receiptsMoneybird · 10 min ago

A source for every claim

03

An amount, an appointment, a fact about a client: you always see where it comes from. If Coofi finds no source, it says so.

45 hours at €95, rounded to €4,250. Similar to Café Mout (€5,400) and Atelier Zon (€3,200).

Email 14 OctHourly rate · Moneybird2 earlier projects

Goals that get better, run after run

04

Give Coofi a goal, such as more enquiries through your website. Each run it tries one change and measures whether it works. Too little data is simply called unclear, never a guess.

Run 2 · shorter enquiry formWon+31% enquiries in 3 weeks
Run 3 · different button textUncleartoo few visitors to tell
Run 4 · running nowRunning9 more days of measuring
Example · numbers of the test business Studio Lisa Vos
The film · 45 seconds

Watch Coofi run for a week.

Film · 0:06 · example · Studio Lisa Vos, test business
You do your work.Coofi does the rest.
In Dutch, with sound · plays only when you press playPlay the whole film · 0:45
Does Coofi send anything by itself?

Coofi prepares. You decide.

No, not without you. Internal work simply carries on; everything that goes out, touches money or cannot be undone waits for your approval. After sending you have 10 seconds to take back a quote, invoice, reminder or client link. Your data is stored at AWS in Frankfurt and no other business can see it.

How we handle your data
You give the OKSending, publishing, money and contracts always wait for you.
In FrankfurtStorage and processing in the EU, at AWS in Frankfurt.
Only your businessEvery business is walled off on its own, down to the database.
Yours to take alongDownload your whole business or your website, even without a plan.

From €29 a month. You pay nothing for the first 14 days.

Starter costs €29, Pro €79 and Business €199 a month; Agency €199 with 3 clients, then €39 per extra client. All prices per month excl. VAT, and on a yearly plan you pay for 10 months. Website, hosting and your own domain are included. You choose a plan and enter your card; stop before day 14 and you pay nothing. You can cancel any time, online.

See the pricesOpens on 18 January
Frequently asked questions about Coofi

What people ask us.

What is Coofi?

Coofi is an AI COO for freelancers, small webshops and agencies in the Netherlands. Coofi works in the tools you already use, such as Moneybird, e-Boekhouden, Shopify and your mailbox, and prepares client mail, quotes, reminders, posts and your website. Everything that goes out waits for your approval.

What is the difference between Coofi and ChatGPT?

Coofi is made to do the work of your business, in your own tools. Coofi reads along in Moneybird, e-Boekhouden, Shopify and your mailbox, remembers what it learns about your business in one memory for all departments, puts the source next to every amount and every fact, and holds everything that goes out until you approve it.

Does it sound like me, or like a robot?

Coofi learns your tone from your own sent email and your website. You read every draft before it goes out, and what you change, it remembers for next time.

What if Coofi makes a mistake?

You see what goes out first. Every amount and every fact has a source, so you quickly see what it is based on. If Coofi finds no source, it says so instead of guessing.

Does Coofi send email or invoices by itself?

No. Email, quotes, invoices and reminders are prepared and wait for your approval. After sending you have 10 seconds to take back a quote, invoice, reminder or client link.

Where is my data stored?

At AWS in Frankfurt. Every business is walled off on its own, down to the database, and the Trust page lists which services we use and what for.

Do I have to switch from Moneybird or my webshop?

No. Coofi works in the tools you already have. Your books stay in Moneybird or e‑Boekhouden, your shop in Shopify or WooCommerce.

Does Coofi work with Exact Online, bol.com or Mollie?

Not yet. Moneybird, e-Boekhouden, Shopify, WooCommerce and Klaviyo work now; Exact Online, bol.com and Mollie come next.

What does it cost exactly?

€29 a month excl. VAT for Starter, with 600 credits for AI work a month. Pro costs €79 and Business €199 a month; Agency costs €199 a month with 3 clients, then €39 per extra client a month, all excl. VAT. On a yearly plan you pay for 10 months. Your own edits are free, and you always see beforehand roughly what a job will cost.

How long is the trial, and do I have to enter a card?

14 days, and yes: you choose a plan and enter your card. 7 days before the first payment you get an email telling you how to stop. Stop before day 14 and you pay nothing.

Can I stop whenever I want?

Yes. You cancel online, and you can download your whole business and your website to take with you.

Start Monday with an empty inbox.

Connect your email and your books, and Coofi shows you what it prepares for you.

Try 14 days freeOpens on 18 JanuaryFrom €29 a month excl. VAT

Updated on